Tag: Leadership
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Squirrel! Use Sales Planning To Avoid The Shiny Objects Syndrome
Are you missing out on sales because you’re running from idea to idea to see what works? Are you dashing from one shiny thing to another? Then you need to slow down and put down on paper all the ideas you have to drive sales. This simple exercise will help you clarify your thinking, give…
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Planning Success: 5 Critical Steps To Creating A Marketing Plan
Having a marketing plan forces you to take the time to understand and identify those customers and tools that will have the greatest return – as well as understand the resources necessary for success.
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Are You Building Your Sales Plans Without the Customer?
When it comes to building annual plans, how disciplined are you? More importantly, who’s talking to the customer about how to grow their business? That’s their goal, too.
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Is Messaging Confusion Hurting Sales?
Is your management team in sync with customer perceptions? If they aren’t, that confusion can hurt your sales.
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Are You Stuck In a Rut?
Since many good things (and some not so good) traditionally come in threes, we thought we’d follow the lead set in our last two blog posts where we spoke of service and value and talk about a third old fashion thing. Let’s talk about tradition, which can be a blessing or a curse. Traditions stand…
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8 Pointed Questions to Reignite Sales Growth
Here are the eight questions we answered that led to the reversal of share loss. Could your business answer these today?