Tag: Market
-
Is the Perfect Product Enough to Make the Sale?
Tougher competition and more demanding customers require a sales and marketing synergy unheard of in the past. By always returning to the question of “what’s best for the customer,” everyone wins.
-
What Does “Your Price Is Too High” Really Mean?
Make sure that the customer has truly earned and justified the price they need.
-
Are You a Product Marketing Hero?
Are you ready for the phone call from the buyer straight into marketing? They expect you to know their business, competitors and the market backwards and forwards all the time.