Tag: Value Chain
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Are You Throwing As Much As You Can Into The Marketplace, Hoping People Will Buy?
You may call it pull marketing, demand generation, or selling through, but what you are really doing is simply producing and throwing as much as you can into the marketplace, hoping people will react, and that consumers will buy.
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8 Steps to Building a Customer-Focused Commercialization Strategy
8 questions you need to answer to be consumer focused and customer centered.