You’ve finally gotten a handle on Facebook and Twitter and Instagram. But here’s one guarantee about social media platforms: They’re constantly changing. What’s today’s popular site is tomorrow’s old news. Translation? You have to take extra care to pay attention to what’s new and where people of all ages are flocking.
Some of these sites are likely on your radar. Those include Snapchat and Vimeo. Others, like Yo and Yik Yak, might be less so. Why do more and more new sites keep popping up? Because more and more users worldwide are diving in to social media—some estimates place that total in the billions.
There are social benefits for individuals to all these programs, but businesses aren’t excluded from good things, too. You’ll cement your community, increase your sales, and boost your brand presence.
Use this graphic to get started on what’s new, and understand what you need to do to take advantage of social media platforms
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